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Outsource Television: a proposal with a broadcast look

Outsource Television, a media consultancy, was pitching a digital communication programme to a central bank. We designed and animated a proposal with the energy of a broadcast.

Client
Outsource Television
Industry
Media & communications
Service
Proposal design + animation
Deliverables
Proposal deck, animated
Platform
PowerPoint, 16:9
Title slide of a media consultancy proposal: a camera screen showing a presenter, on an electric blue background

The challenge

A media company's proposal is judged as a sample of its work. Outsource Television's offer spanned five services (content creation, staff training, equipment, social media and cost optimisation) for an institutional audience.

It had to feel modern and cinematic while staying clear and credible.

  • Broadcast look
  • Service structure
  • Morph motion
  • Photography

Inside the deck

Social media strategy slide: a phone showing a woman surrounded by reaction icons, beside two short promises

Social media strategy: one service, one image, two short promises.

Our approach

  1. 01

    One service per slide

    Each consultancy service gets its own slide, with a single strong image and a few short points.

  2. 02

    A broadcast look

    Black studio backgrounds, the brand's electric blue, and camera and studio photography that say “media” before a word is read.

  3. 03

    Motion with purpose

    Morph transitions carry the blue shapes from slide to slide, so the proposal plays like one continuous piece.

Advantage slide: a smiling presenter and a camera on a tripod beside the consultancy’s strengths
Staff empowerment slide: training services listed beside a circular studio photo
Cost optimisation slide: an illustrated media workstation beside budget-saving points
Conclusion slide: numbered points around a photo of a woman on a video call

The visual system

The palette, type and structure used throughout the deck.

Palette

  • Electric blue #257BFD
  • Black #000000
  • White #FFFFFF
  • Volt #DCEB08

Typefaces

  • Montserrat Headlines
  • Source Sans Pro Body

Design craft

  • A broadcast-inspired identity

    Black studio backgrounds, electric blue and camera photography that say “media” at once.

  • One service per slide

    Each service gets a single strong image and a few short points.

  • Continuous motion

    Morph transitions carry the blue shapes through the proposal like one piece of film.

What we delivered

  1. 01

    A proposal that proves the skill

    The deck itself shows the team can produce media to a high standard.

  2. 02

    Clear structure for a formal reader

    Services set out simply for an institutional audience.

  3. 03

    A pitch people remember

    A polished, cinematic presentation that stands apart.

More about sales presentation design See pricing

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