TEDx Westminster: a World Cup talk that never stands still
A TEDx Westminster talk on how the U.S. can win more than the 2026 World Cup. We designed and animated slides that carry the argument from pay-to-play youth sport to the Uruguay model, with every slide moving on cue.
- Client
- TEDx Westminster speaker
- Industry
- Sport & public policy
- Deliverables
- TEDx talk, fully animated
- Platform
- PowerPoint, 16:9
The challenge
A TEDx talk is one speaker, one idea and no second take. This one had to carry statistics, two youth-sport systems side by side and a call to action, and keep a live audience with it from the first slide to the last.
The slides also had to stay readable from the back of the room while the speaker kept talking.
- Stage design
- Full animation
- Data visuals
- TEDx brand
Inside the deck
The Uruguay Model: a country smaller than Washington, D.C., with two World Cups, told in four numbers beside its flag.
Our approach
-
01
Built for the stage
Every slide sits in the TEDx red frame with one headline and few words, so the audience listens to the speaker and reads only the point.
-
02
Motion on cue
Entrance effects, motion paths and Morph transitions reveal each point as it is said, so nothing appears before the speaker gets there.
-
03
Numbers people feel
Statistics become pictures: 5 out of 8 people watching the World Cup, maps of countries that treat play as a right, and the U.S. and Uruguay systems side by side.
The visual system
The palette, type and structure used throughout the deck.
Palette
- TEDx red #EB0028
- Pitch teal #1E9488
- Mist #F8F8F8
- Black #000000
- White #FFFFFF
Typefaces
-
Arial Bold Headlines and figures
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Arial Regular Body copy
Design craft
-
Designed for the stage
The TEDx red frame, one headline and few words, readable from the back of the room.
-
Motion on cue
Entrances, motion paths and Morph transitions reveal each point as it is said.
-
Data people feel
Statistics turned into pictures, maps and side-by-side comparisons.
What we delivered
-
01
A talk that holds the room
Slides move with the speaker, so attention never drops.
-
02
A complex argument made simple
Policy and statistics turned into a clear, visual story.
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03
On brand from first slide to last
A polished presentation that sits naturally on the TEDx stage.
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