Contoso: a pitch deck template in lime and charcoal
A ready-to-edit pitch deck template for startups. Contoso is the sample brand: a founder swaps in their own name, photos and numbers, and the lime-on-charcoal system keeps every slide on brand.
- Client
- Contoso (sample brand)
- Industry
- Startups
- Service
- PowerPoint template design
- Deliverables
- Pitch deck template
- Platform
- PowerPoint, 16:9
The challenge
Founders often start from a blank file or a stock theme, and their decks look like everyone else’s. The template had to stand out on its own and still be simple enough for anyone to fill in.
Every photo, table and figure had to be a placeholder that a founder can replace without breaking the layout.
- Template system
- Accent colour
- Pitch structure
- Placeholders
Inside the deck
Traction as a table and a bar chart side by side, with neon yellow picking out the numbers that matter.
Our approach
-
01
One accent colour
Lime on charcoal carries the whole deck: titles, key figures and chart bars, so the eye goes straight to what matters.
-
02
The pitch, in order
Title, about, solution, product, market, competition, team, traction and funding: the sections investors expect, in the order they expect them.
-
03
Made to be filled in
Photos sit in round and angled frames, and figures in simple tables and bars, so the sample content can be replaced without touching the design.
The visual system
The palette, type and structure used throughout the deck.
Palette
- Lime #BFCA33
- Slate #36484E
- Neon yellow #E8F800
- White #FFFFFF
Typefaces
-
Georgia Bold Titles
-
Square sans Labels and figures
Design craft
-
One strong accent
Lime on charcoal carries titles, figures and charts, so the eye goes to what matters.
-
The pitch in the right order
Every section investors expect, ready in the order they expect it.
-
Made to be filled in
Photo frames, tables and charts that take new content without breaking the layout.
What we delivered
-
01
A startup look from day one
A distinctive, professional pitch without starting from scratch.
-
02
A faster path to a finished pitch
The structure and design are done; only the story is left.
-
03
Design that survives editing
Layouts hold their shape however much content changes.
Have a deck due?
Let’s make it unmissable.
Upload your deck or notes, or start with an AI draft. Our designers take it from there, from $10 a slide.